About PineCha

PineCha was founded by a group of long-term tea enthusiasts with a deep interest in Chinese tea culture.

We focus on sourcing authentic, characterful, and high-quality teas directly from tea-producing regions in China.

Our philosophy is simple:

If we wouldn’t drink it ourselves, we won’t sell it.

We do not rely on exaggerated stories, romanticized tea myths, or fabricated narratives about ancient tea gardens.

We believe good tea does not need decoration.

What we offer is tea, in its most honest form.

The experience is yours to discover.

Our sourcing

We maintain direct and ongoing relationships with tea producers in China, continuously selecting teas that meet our standards for quality, authenticity, and value.

A simple approach

No unnecessary storytelling.
No marketing illusions.
Just tea we believe in.

Read our Shipping Policy for delivery details.